Celebrate Tofino and Victoria Pride with Hotel Zed!


Celebrating Love, Diversity and Community in Tofino!
Pride is back in Tofino on June 13 and 14, 2026!
Join us at Hotel Zed Tofino for an unforgettable Pride weekend! A free, all-ages event that celebrates 2SLGBTQIA+ pride, inclusivity, and self-expression on the stunning west coast of Vancouver Island.
Vendor and Perfomer applications are now open!
More details for 2026 are coming soon, so check back here or keep an eye on our socials.
Tofino Pride Takes Place on Sacred Land
We acknowledge with deep respect that Tofino Pride is held on the unceded territories of the Tla-o-qui-aht First Nation, part of the Nuu-chah-nulth peoples. We honour their connection to this land and celebrate the diversity that makes our community so special.
This event is solely hosted by Hotel Zed and ROAR. For more local queer programming and resources, please visit the Coastal Queer Alliance. This event is not affiliated with CQA, but we value and support the meaningful work they do in the community.

Want to join our Vendor Village or perform at Pride?
The Vendor Village is returning Saturday, June 13th, and we’d love to see your small business there! Participation is completely free, and the event is designed to be welcoming, family‑friendly, and accessible to all.
We’re also searching for live performers to help bring the energy to Tofino Pride on Saturday, June 13th! Sets run 30-45 minutes, and this is a paid opportunity!
If either of the application forms feel challenging at any point, reach out to Matt at matt@hotelzed.com. Our festival is barrier‑free, and we want to make the process as smooth and accessible as possible.
Applications are open until April 30th, don’t miss your chance to join us!
Everyone is welcome to apply, but priority goes to local and/or 2SLGBTQIA+ community members.

Walk with us in Pride!
Victoria 2026
Did you catch the 2025 Victoria Pride Parade? As a proud sponsoring partner with Victoria Pride, we walked with guests, vendors, clients, and beautiful humans on Sunday, July 6th for love and acceptance. We showed up loud, proud, and fabulous as Woofie and Vivian Vanderpuss from Canada’s Drag Race joined us to slay the parade runway. Watch the full parade here and keep an eye out for Hotel Zed at 40:00.
Save the date for the 2026 Victoria Pride Parade – Sunday, July 12, 2026!
For more info about Victoria Pride, visit the Victoria Pride Society website.
Whether you identify as a 2SLGBTQIA+ person or an amazing ally, your presence always matters!
Pride 2025 Highlights

🏳️⚧️ You’re safe with us 🏳️🌈
We are a safe place for all Rebels! All Hotel Zed properties and ROAR Tofino have been Rainbow Registered by Canada’s Queer Chamber of Commerce (CQCC) AND we are the first hospitality chain to have all of its locations registered! How cool is that???
Seeing a Rainbow Registered symbol indicates to people that the business meets a stringent set of standards to ensure 2SLGBTQI+ visitors feel safe, welcomed, and accepted.
































